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Ben Carson’s America – a cautionary tale

In Dealing With Monsters, Marketing 101, Social Media by Jeff PeytonLeave a Comment

Jeff: Chad and I were just discussing final layout for the new Tin Cans Christmas card when yet another round of “Ben Carson’s America” tweets flooded my stream. Thanks to my new Galaxy Gear S2, I’m never far from breaking news or brash stupidity! I Googled the erroneous map and randomly selected one of an entire page of examples. In this …

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‘Safety Check’ connects friends post Paris

In Dealing With Monsters, Social Media by Tim McNabbLeave a Comment

Tim: Friday evening, as Laura was settling in at the Hershey Theatre for a production of the national tour of Matilda, her phone buzzed. News of the terror attacks in France was getting out. We have clients across Europe, among them friends in Paris. Since there was plenty of time til the show was scheduled to start, Laura logged into her Facebook app to try …

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Winner, Winner, Chicken Dinner!

In Marketing 101, Social Media by Laura Stocker1 Comment

Laura:  Did you hear the one about the marketing gal who set out to write a blog about the silliness of Facebook contests? To research her blog, she randomly selected three Facebook contests to enter – from the dozens that litter her feed each day. Two were national brands and one was a local company. The lady in question followed …

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How to not commit ‘Twittercide’ on social media

In Marketing 101, Social Media by Tim McNabbLeave a Comment

Tim: Social media – Twitter, Facebook, Linked In and other two-way communications channels –are in many ways still the new frontier of marketing for most businesses.  These channels have been around for a while now, offering an unprecedented way of two-way communication with your current – and future – customers. While many businesses are finally starting to get how social media efforts can hand …